OMNIA·RETAIL DECISION ENGINE
SEED€3M
The operating systemfor retail performance.
OMNIA unifies every retail data source, reasons across them, and ranks the decisions that move margin — replacing dashboards with grounded, actionable intelligence.
Problem
Retail leaders fly blind.
They have data, dashboards, and teams — but no system to operate the business intelligently.
01
Margin erosion
5–15% annual loss from poor allocation, reactive pricing, and channel blindness. Net margin is already 3–5%.
02
Data silos
ERP, OMS, POS and e-commerce stay disconnected. Dashboards multiply; actions don't.
03
Manual decisions
Pricing, stock rebalancing and markdowns happen weeks after the market window closes.
04
Siloed AI tools
Shopify, SAP, Blue Yonder add AI inside their own boxes. No cross-system reasoning.
17,000+
store closures in Europe (2023–25)
−40%
mid-market margin decline over 5 yrs
$32T
global retail still run on spreadsheets
Solution
One decision layer. 11 drivers of profitability.
OMNIA ingests ERP, OMS, POS, e-commerce and third-party benchmarks — then ranks actions by €-margin impact instead of producing another dashboard.
Demand
4 drivers
OTB · Assortment · Stock-outs · Exposure
Commerciality
4 drivers
Price Index · Network P&L · E-com · Geo-fulfillment
Network Efficiency
3 drivers
Transport · Tax scheme · Marketplace
My Agent · Top Recommendations
#1
+€340K
Rebalance overstock Paris → Lyon
Transfer 1,200 slow SKUs. Sell-through 31% → 89%.
#2
+€210K
Adjust price index — Accessories
Reduce −5%; elasticity model shows +18% volume.
#3
+€95K
Enable Ship-from-Store — Bordeaux
€4.20/order saved × ~22K eligible orders/yr.
Data Moat
1st-party client data·
3rd-party benchmarks·
Cross-client anonymized network effect
Traction
€1.3M qualified pipeline — in luxury.
Relationship-driven GTM through the founding team's 20-year retail network. Contract values €80K–€160K. No paid marketing.
€1.3M
Qualified pipeline
10+
Enterprise prospects engaged
~€120K
Avg. contract value (ACV)
Prospects & Active Relationships
Contract values €80K–€160K. Additional prestige relationship channels in place at Hermès and L'Oréal (store tours, consulting, events).
Team
Operators who ran the retail they now rebuild.
60+ combined years in SaaS, e-commerce and luxury retail. Repeat founders, previously built Butterfly Agency (€0 → ~€1M in 2 years).
Adrien Naeem
Co-Founder · GTM
20 yrs SaaS · Adobe · Salesforce · Narvar VP Europe
Laetitia Lamari
Co-Founder · Brand
20 yrs global marketing · social · payments
Julien Nouet
Co-Founder · Retail
20 yrs e-com & omnichannel · Kering · Lacoste
Bruno Enten
CTO
Serial tech founder · full-stack architecture
Advisory Board
Guillaume Beaumont
CTO Hermès
Marie Cappelaere
Chief Data & AI, Boulanger
Thomas Voisin
VP Global Digital, Lacoste
Soumaya Hamzaoui
Co-Founder RedCloud (NASDAQ)
Anthony Gavin
VP WW SaaS Tech
Ranked #1 E-commerce Influencer in France — founder's LinkedIn network > tens of thousands of decision-makers.
The Ask
€3M seed to become the AI layer for retail.
18–24 months runway to reach €1.5M ARR and 10+ enterprise retailers deployed in France & UK — the Series A trigger.
3-Year Trajectory
| Year | Milestone | Clients | ARR |
|---|---|---|---|
| 2026 | Launch in France · PMF | 3–5 | €400–600K |
| 2027 | Scale + UK · Series A prep | 8–12 | €1–1.5M |
| 2028 | Market leadership · new verticals | 18–25 | €3–5M |
Use of Funds
€3M
seed round · 18–24 mo runway
70%
Product & Engineering
20%
Operations & Data
10%
Sales & GTM